The Global eCommerce Newsletter 04.24.17 (No. 52)

[U.S.] Study: Amazon tops total market growth for U.S. sales of household items
Across the U.S. housewares, health & personal care and beauty industries, Amazon has a combined average year-over-year growth (YoY) rate of 38%, compared to the total retail market’s combined growth average of 6%, according to research from One Click Retail. Specifically, Amazon’s growth rate in housewares is three and a half times that of the total U.S. domestic market. Housewares, including home and kitchen, generated almost $7 billion in sales for Amazon in 2016, a significant increase over 2015’s $5 billion plus, the study revealed.

For health and personal care sales, Amazon is growing close to 5 times faster YoY than the total domestic market, with significant increases in nutrition & wellness (+ 40%), baby care (+ 30%), household consumables (+ 55%), and health care (+ 45% YoY growth).

The total retail market growth of beauty and cosmetics sales in the U.S. is a stagnant 2%, Amazon sales have skyrocketed by 47% YoY.

[U.S.] Wal-Mart Close to Acquiring Bonobos for About $300 Million
Wal-Mart is in talks to buy men’s clothing retail startup Bonobos for about $300 million, according to Bloomberg. The company has been seeking online fashion presence through acquisitions, including outdoor retailer Moosejaw and women’s apparel seller ModCloth, earlier this year.

[Australia] IT’S OFFICIAL: Amazon is taking on retailing in Australia with a ‘vast selection’ and ‘fast delivery’
A full statement from Amazon (4/20/2017):
“Amazon Web Services launched an Australian region in 2012, we launched a Kindle Store on Amazon.com.au in 2013, and we now have almost 1,000 employees in the country. The next step is to bring a retail offering to Australia, and we are making those plans now. We are excited to bring thousands of new jobs to Australia, millions of dollars in additional investment, and to empower small Australian businesses through Amazon Marketplace. We are optimistic that by focusing on the things we believe customers value most – low prices, vast selection, and fast delivery – over time we’ll earn the business of Australian customers.”

The US online retail giant is actively looking for a warehouse to become a fulfillment center. Analysis by Credit Suisse shows Amazon will likely reach a better than 5% market share in many retail categories within five years of arriving in Australia.

[Spain] Optimism for Ecommerce in Spain
One-third of ecommerce executives polled in Spain expect online retail sales to grow by more than 30% in 2017. eMarketer projects retail ecommerce sales in Spain, excluding travel, will reach $16.7 billion in 2017, significantly lower than estimates for European neighbors Germany ($63.9 billion) and the UK ($118.8 billion).

[Mexico] E-commerce is seeing steady growth in MX
Data from the Mexican Internet Association indicates that online sales in Mexico are now worth 260 billion pesos (almost US $14 billion) per year.

 

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